Professional Web Audit
Your website’s quality is for all practical purposes perceived as a reflection of our products’ and services’ quality. As such, you may experience substantial cost of lost opportunities in case of poor website design.
A good website will provide for good design, optimization and up-to-date well written content.
Once you receive your web audit report, you will have a wealth of information and recommendations at hand that can be used to improve your website, which likely will help increase visitor confidence, critical for both domestic and international websites.
Design
Just like with a meal or meeting (new) people, first impression is quite important. Various visual and operational factors must work together correctly in order to make it enticing to potential customers, so that they browse and stay interested. Of paramount importance in this context is a clear and consistent navigation.
The web audit will evaluate your site’s
- Navigation
- Use of “white” space
- Use of color(s)
- Page layout
- Text size(s) & font style(s)
- Branding
If necessary, the report will feature design ideas and suggestions for improving your website.
Build
The quality of your site’s build, its foundation (so to speak), is quite important but tends to be overlooked.
By using clean code, compliant with web standards (preferably XHTML), its compatibility with virtually all current browsers and mobile devices can be assured.
Our report assesses validation errors and their potential impact on your site.
Content
Well written content is of the utmost importance in clearly communicating your message to your client with the desired impact.
When reviewing and checking both the language and style of your content, every word will have to earn its place.
Presence
- Does your website show up in pertinent searches?
- How does it rank?
- Has it been optimized?
- Is there anything that can be done to increase your Page rank?
- Do you have enough inbound links?
- Do you monitor your web traffic?
- Do you use a sitemap?
Localization
- Does the style, imagery and tone of the content properly reflect your company?
- Does it properly fit into the the local culture of your target market(s) and target group(s)?
- Have you considered using our International Brand Research service?
On average, a web audit takes about a week to prepare. To place your order, contact us today.
